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Entrepreneurship

Entrepreneurship

This Mother-Daughter Team Was Building A Thriving Bakery That Served Corporate Events When The Pandemic Hit. Here’s How They’re Pivoting Successfully.

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Mother-daughter team Geraldine Keough and Lindsay Smith were living their dream of running their own bakery, The Dessert Ladies in Stirling, N.J., when the pandemic hit. Focused on creating dessert bars for corporate clients—such as Goldman Sachs, Mercedes Benz, the NFL, Prudential and Northwestern Mutual—they suddenly saw orders slow to a trickle, as business events all but shut down. “Initially, it was a big shock to our system—we had events being cancelled every day, every hour,” says Keough. “The early season of March to June is almost as big as Christmas for us. We bring in a lot of our
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Entrepreneurship

5 Key Trends in Innovation and How Leaders Can Capitalize On Them in 2021

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In order to create something new and lasting, you need to have a handle on what's changing in business right now. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! July 30, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Innovation is a given in today’s market, but not all types of innovation are created equally. Over the past couples of decades, to innovate has been to adopt new forms of tech, become more productive and expand your reach further than it’s ever been before. While these are all still key parts
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Entrepreneurship

Why is Mentorship so Important in Our Youth?

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We all understand the importance of setting a good example. Children and teens imitate what we do, not what we say. It is the same concept that goes hand in hand with actively mentoring South Africa’s youth. Below, we highlight the reasons why mentorship is such a vital aspect of nurturing great young minds, and how more inspirational adults can get involved in this regard. Why mentorship is key In a world full of distractions and other pitfalls that threaten to shake a teen’s resolve to reach their full potential, mentors can help to keep them on track. Often, when
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Entrepreneurship

Hevo draws in $8 million Series A for its no-code data pipeline service – TechCrunch

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Hevo founders Manish Jethani and Sourabh Agarwal According to data pipeline startup Hevo, many small- to medium-sized companies juggle more than 40 different applications to manage sales, marketing, finance, customer support and other operations. All of these applications are important sources of data that can be analyzed to improve a company’s performance. That data often remains separate, however, making it difficult for different teams to collaborate. Hevo enables its clients’ employees to integrate data from more than 150 different sources, including enterprise software from Salesforce and Oracle, even if they don’t have any technical experience. The company announced today that
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Entrepreneurship

Comparing the LLC vs. Partnership Business Structures

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When deciding between an LLC vs. partnership as your company’s business structure, you’ll have many considerations to address. There are ramifications legally, administratively, and financially when choosing a business entity type. Rushing to a decision can have consequences—BIG consequences—so it’s critical to review your options carefully and seek professional guidance such as from an attorney and accountant or tax advisor. Comparing the LLC vs. Partnership Business Structures An LLC (limited liability company) may be owned by just one person (“single-member LLC”) or by multiple owners (“multi-member LLC”). By the nature of its name, a partnership always has multiple owners (“partners”).
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Entrepreneurship

Hiring The Wrong Head Of Marketing

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Getty Getty Talk to young, aspiring marketers and many will glamorize working at startups—no bureaucracy, rapid-fire decision making, and a disproportionate level of responsibility. In contrast, many will disparage large firms—slow, bureaucratic, pain-inducing decision making processes. Yes, you can move faster in a smaller organization but there are a number of new and different challenges that make succeeding in a startup environment difficult. To better understand why startup CMOs fail (and how not to fail), I turned to Matt Hirst, Partner at West, a venture studio that specializes in designing, building, and launching brands. Kimberly A. Whitler: You used to
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Entrepreneurship

How to know if your business idea is good or not

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Got an idea for a new business, but not sure if it will work or not? Now more than ever (during the time of Covid-19) young entrepreneurs have many opportunities to begin new businesses, but also need to be more conscious and careful when it comes to planning and developing their business idea. There are 4 questions you should be asking yourself to find out if your business idea is a good idea or a not so good idea. 1. Does my business idea solve a new problem? Good business ideas are always focused on providing a product or service
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Entrepreneurship

The Not Company, a maker of plant-based meat and dairy substitutes in Chile, will soon be worth $250M – TechCrunch

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The Not Company, Latin America’s leading contender in the plant-based meat and dairy substitute market, is about to close on an $85 million round of funding that would value it at $250 million, according to sources familiar with the company’s plans. The latest round of funding comes on the heels of a series of successes for the Santiago-based business. In the two years since NotCo launched on the global stage, the company has expanded beyond its mayonnaise product into milk, ice cream and hamburgers. Other products, including a chicken meat substitute, are also on the product roadmap, according to people
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Entrepreneurship

Post-COVID Marketing Strategies for Accountants

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Clients need their accountants more than ever in our post-COVID-19 world. Whether it’s getting ready for the extended tax deadline, figuring out how to utilize government relief funds or how to start a new business in a recession, accountants need to make sure their services are in the foreground of their customers’ needs. Here are five post-COVID marketing strategies for accountants to win and keep clients for the long-term. Establish the Business as Post COVID-19 Experts As the economy struggles to get back on track and clients have specific questions on how to file taxes, apply for relief funding and
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